Online shopping has been gaining popularity among American customers for some years. In 2020, when the COVID-19 epidemic choked off foot traffic at brick-and-mortar establishments across the country, that slow march turned into a full-out sprint.
Even though pandemic limitations have been lifted and people are getting back to their usual lifestyle, the retail environment has been irrevocably altered. And for brick-and-mortar businesses, the main concern might be what to do with their physical footprint.
COVID-19 Transformed Consumer Behavior
The pandemic forced most merchants to quickly pivot to a digital-forward business model. Recent data shows that the new model will be here for a long term.
To deal with this new normal, several companies have already released astonishing innovations, such as discovering technological ways to strengthen traditional stores and converting their real-estate holdings into e-commerce assets.
Managing Online and Physical Stores with Counterpoint POS System
Managing both a physical and digital retail store can be a daunting task for any store owner. However, with the Counterpoint POS system, it becomes a lot easier to manage both your stores and keep track of your inventory, sales, and customers.
The Counterpoint POS system is a powerful tool that allows you to manage both your physical and digital store with ease. It is a cloud-based system that allows you to access your data from anywhere, making it easy to manage your stores even when you’re not on-site.
Key Features of NCR Counterpoint POS System
One of the key features of the Counterpoint POS system is its inventory management capabilities. With this system, you can easily keep track of your inventory levels and make sure that you always have enough stock on hand. You can set up automatic reorder points, so you never run out of stock, and you can track your inventory in real-time, so you always know what’s in stock and what’s not.
Another great feature of the Counterpoint POS system is its sales tracking capabilities. With this system, you can easily track your sales across both your physical and digital stores. You can see which products are selling well and which ones are not, so you can make informed decisions about your inventory and pricing.
The Counterpoint POS system also comes with a built-in customer management tool. With this tool, you can easily keep track of your customers’ purchase history and contact information. You can also send targeted marketing messages to your customers, so you can keep them coming back to your store.
One of the best things about the Counterpoint POS system is that it is easy to use. Even if you’re not tech-savvy, you can easily set up and use this system. It comes with a user-friendly interface and a range of helpful tutorials and guides, so you can get up and running in no time.
Overall, the Counterpoint POS system is an excellent tool for any retail store owner who wants to manage both their physical and digital stores with ease. With its powerful inventory management and sales tracking capabilities, as well as its user-friendly interface and customer management tool, this system is a must-have for any store owner looking to streamline their operations and grow their business.
Why Choose POS Highway
We do customization to suit the specific needs of each business, and our 24/7 support team ensures that any issues or questions are promptly addressed. Additionally, our system integrates with popular payment gateways, making transactions seamless and secure. With affordable pricing plans and a wealth of features, POS Highway is a smart choice for businesses looking to upgrade their point-of-sale system.
Book a demo with POS Highway to learn more!