Sales: 888.881.1988 Support: 833.214.2715
Sales: 888.881.1988 Support: 833.214.2715
A store associate completing a card payment for a customer on a Counterpoint point of sale terminal at a travel retail counter.
POS Highway Counterpoint · DataIQ

Fast Sales. Smarter Operations. Complete Control.

POS Highway delivers point of sale technology for retail and wholesale. Counterpoint POS, inventory, customer accounts, ecommerce, receivables and DataIQ in one cloud system.

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Fast transactions
Real-time inventory
B2B customer control
Live business insight
The hidden cost of checkout friction

Small POS Issues Add Up to
Big Business Costs

Slow transactions, system limitations, pricing mistakes and disconnected processes rarely seem serious on their own. But when they happen across employees, locations and hundreds of daily transactions, they quietly create lost sales, higher labor costs and frustrated customers.

01

Checkout Lines Move Too Slowly.

Entry-level systems can struggle during busy periods, increasing transaction times, creating longer lines and making customers wait when your team should be moving quickly.

02

System Freezes Interrupt Sales.

Crashes, lockups and unreliable hardware force employees to restart transactions, delay customers and sometimes risk losing the sale altogether.

03

Payment Options Become Limiting.

Basic POS platforms may not support the payment methods, integrations or transaction flexibility customers expect, creating unnecessary friction at checkout.

04

Pricing Mistakes Reach the Register.

Disconnected pricing, promotions and product information can result in incorrect charges, manual overrides and uncomfortable conversations with customers.

05

Employees Spend Time on Workarounds.

When the POS cannot handle everyday processes efficiently, employees rely on spreadsheets, manual entry and repeated steps that increase labor costs and the chance of mistakes.

06

Problems Become Harder as You Grow.

What works for one counter or one location can become difficult to manage across departments and stores, leading to inconsistent data, unreliable reporting and operational problems that become more expensive over time.

Identify the real problem

The Transaction Starts at the Register. The Impact Reaches Across Your Business.

A basic POS system may complete the sale, but it often leaves the rest of the work disconnected. Inventory, customer records, pricing, and payments can fall out of sync, creating manual work, costly errors, and problems that are discovered too late.

01 Sell At the counter, over the phone, on the road and online
02 Stock What that sale did to inventory in every location
03 Serve The customer record, their pricing, their credit, their history
04 Settle Invoices, receivables, margin and the reporting behind them
One system of record

Run the Whole Transaction
in Counterpoint POS.

Counterpoint gives front-line staff the speed they need while giving owners, managers, sales teams, warehouse teams and accounting stronger operational control.

Fast and Accurate Sales Transactions

Speed up checkout and order entry while reducing errors and improving the customer experience.

  • Fast retail and B2B sales entry
  • Customer-specific pricing and discounts
  • Barcode scanning and quick item lookup
  • Multiple payment workflows
  • Consistent processes across locations
A retail associate scanning a garment tag at the counter while the point of sale screen lists the items, the order total and the available payment methods.
A laptop on a desk showing the quote to sales order to fulfillment to invoice workflow, beside labelled stacks of quote, sales order, fulfillment and invoice paperwork.

Quotes, Receipts, Invoice, Sales Orders and Order Management

Move smoothly from customer inquiry to quote, sales order, fulfillment and invoice without re-entering the same information.

  • Customer quote entry
  • Sales order processing
  • Order management and fulfillment
  • Backorders and special-order workflows
  • Customer receipts and invoices

Inventory Availability and Control

Know what you have, where you have it, and what needs attention across stores and warehouses.

  • Inventory visibility across locations
  • Receiving, transfers and adjustments
  • Low-stock and stockout awareness
  • Slow-moving, overstock and dead-stock insight
  • Better replenishment decisions
A warehouse desktop screen showing inventory by location, with available quantities and low-stock warnings across the main warehouse and individual stores.
A laptop showing a B2B customer account with current balance, credit limit, available credit, payment terms, recent invoices and recent payments.

B2B Customer Account and Credit Control

Support account customers with the pricing, balance visibility and transaction history they expect.

  • Customer groups and price levels
  • Contract and quantity-based pricing
  • Credit-limit and balance-due checks
  • Customer invoice history
  • Customer payment and A/R workflows

Ecommerce Order Management

Connect online and in-store operations so orders, inventory, customers and fulfillment stay coordinated.

  • Connected online and store workflows
  • Centralized order visibility
  • Inventory accuracy across channels
  • Customer and order synchronization
  • Fewer manual handoffs
A diagram showing online store and in-store orders flowing into one order management step, then into a unified view of orders, inventory, customers and fulfillment.
A laptop showing customer invoice history with paid, partial and unpaid statuses beside a printed customer statement listing invoices, payments and an aging summary.

Customer Invoice History and Statements

Give customer service and accounting teams faster access to invoice details, balances, payments and statement workflows.

  • Invoice history lookup
  • Customer statements
  • Email delivery of business documents
  • Payment entry and application
  • Faster answers for account customers

Talk with POS Highway about your requirements.

Schedule a Discovery Call
Key features and benefits

Powerful Payment Tools That Save Time
and Reduce Friction.

Give customers flexible ways to pay, reduce manual payment steps, and keep transactions securely connected to your retail operation.

Secured Transaction Processing

Protect payment activity with secure processing designed to help safeguard sensitive cardholder data and reduce transaction risk.

Credit Card and PIN Debit

Accept major credit cards and PIN debit through one integrated payment workflow for a faster, more consistent checkout experience.

Apple Pay, Google Pay and Tap

Support modern contactless payments so customers can check out quickly using mobile wallets or tap-enabled cards.

Tap, Insert or Swipe

Serve every customer with flexible terminal options for contactless, chip, and magnetic-stripe payments at the point of sale.

Customer Card on File

Securely store customer payment methods for faster repeat orders, smoother account sales, and less time spent collecting card details.

Pay Open Invoices by Card on File

Apply a saved payment method to outstanding invoices, helping speed up collections while reducing repetitive manual payment entry.

Credit Card Surcharge Pass-Through

When permitted and properly configured, surcharge pass-through can help offset eligible credit card processing costs and reduce overhead.

Save Time Across Your Operation

Keep payments connected to your POS to reduce duplicate work, accelerate checkout, and simplify day-to-day transaction management.

Integrated. Reliable. Built for Retail and B2B Business.

Bring payments and point-of-sale workflows together so your team can focus on serving customers and growing the business.

Schedule a Discovery Call
DataIQ AI business intelligence

Counterpoint Records the Business.
DataIQ Improves the Decision.

Counterpoint holds what happened. DataIQ helps owners, executives, managers, buyers, sales teams and accounting understand what is happening now, what deserves attention, and where action can improve results.

Real-Time Sales and Inventory Dashboards

Monitor net sales, gross margin, inventory alerts, location performance, product movement and other operational KPIs from one management view.

Live Sales visibility
All Locations
24/7 Business access
1 view Key KPIs
The DataIQ inventory management dashboard showing active items, quantity available, low stock and committed units, with an inventory turnover analysis table by item.
Where performance is changing

See What Is Working Before It Shows Up
in the Monthly Numbers.

See what is working, where performance is changing, and which exceptions require attention before they become larger business problems.

A today's sales chart tracking revenue hour by hour from 9 AM to 5 PM, with a live updating indicator.

Live Sales Operations Tracking

Compare performance throughout the day instead of waiting until end-of-day or month-end reports.

  • Sales by location, department and category
  • Trend and exception detection
  • Top and declining product visibility
  • Operational KPI monitoring
  • Management-focused alerting
A profitability waterfall chart showing list price reduced by discounts and cost of goods sold down to gross margin, with a margin alert flagged before month end.

Margin Detection

Find products, vendors, discounts or cost changes that are quietly eroding profit.

  • Gross margin monitoring
  • Product and category margin trends
  • Vendor cost pressure visibility
  • Discount impact analysis
  • Profitability exception alerts
A sales by representative chart comparing year to date sales against a shared goal, showing each representative's total and the percentage of goal reached.

Sales Rep Performance

Measure sales activity by representative using the transaction data already captured in Counterpoint.

  • Sales volume by representative
  • Gross profit and margin performance
  • Average order value
  • Customer activity and trends
  • Goal and performance comparison
An exceptions first table listing the highest priority items by priority, exception type, account, amount and age, with a review action on each row.

Alerts, Reports and Management Exceptions

Focus management attention on what deserves action first instead of manually searching through reports.

  • Inventory exception alerts
  • Margin and profitability alerts
  • Location performance alerts
  • Scheduled management reporting
  • Role-based business visibility
Accounts receivable

Know Which Balances Deserve a Phone
Call First.

Bring more discipline to customer account management with faster access to balances, invoices, statements, payment history, aging priorities and collection exceptions.

An accounts receivable aging chart showing total balances by bucket from current through 90+ days, with past-due balances flagged for collection calls first.

Turn Customer Account Data Into Action

Counterpoint provides the underlying customer account, invoice, payment and statement information. DataIQ can be configured to help management identify the customers and balances that deserve attention first.

  • Outstanding balance visibility
  • Past-due and aging exception reporting
  • High-balance account monitoring
  • Statement and collection workflow support
  • Customer account performance analysis

Talk with POS Highway about your requirements.

Schedule a Discovery Call
One store or fifty

Built for Single-Location and Multi-
Location Operations.

Whether you run one store, multiple branches, a warehouse-driven wholesale operation or a national multi-location business, POS Highway helps connect transaction speed with stronger operational visibility.

Front line

Speed at the Counter

Fast, accurate transactions, quick item lookup and consistent processes in every location.

Managers

Control of the Operation

Inventory, customer accounts, orders, pricing and receivables under one set of controls.

Owners and executives

Visibility Across the Business

Margin, location performance and consolidated reporting without waiting for month end.

What Working With POS Highway Includes

Counterpoint is the software. This is the work that turns it into a running system.

  • Implementation and configuration
  • Data migration from your current system
  • Staff and manager training
  • Ongoing support from our own team
  • Microsoft Azure cloud hosting, managed
  • Ecommerce and channel integration
  • DataIQ dashboards and alerts
  • Multi-location rollout

Software on its own does not run a business. Configuration, data migration, training and day to day support are what turn it into a system your team can depend on.

Schedule a Discovery Call
Questions buyers ask

What Owners and Operators Want to
Know Before They Choose.

The questions that come up most often when a retail or wholesale business is comparing point of sale systems and the partners who implement them.

Is Counterpoint only for larger retailers, or does it fit a single store?

It fits both. A single-location retailer can run the same core system a multi-branch distributor runs, configured to a smaller footprint. The advantage is that growth does not force a replacement later, because adding a location, a warehouse or a sales channel extends the system you already have.

Can one system handle retail checkout and wholesale B2B pricing together?

Yes, and this is where Counterpoint separates itself from general retail software. Cash sales at the counter and account customers with contract pricing, quantity breaks, credit limits and statements run in the same system, against the same inventory and the same customer records.

What happens to the data in our current system?

Data migration is part of the implementation. Items and inventory quantities, vendors, customer records, open balances and history are mapped and moved into Counterpoint, with validation before go-live rather than after it.

Where does the system run, and do we need a server?

No server is required. POS Highway delivers Counterpoint as a cloud point of sale hosted on Microsoft Azure and managed by our team, so there is no server hardware to buy, patch or replace. Registers, back office, warehouse staff and management reach the same live system from any location, with backups, security updates and monitoring handled for you.

Does DataIQ replace Counterpoint reporting?

It does not. Counterpoint remains the system of record for the transaction. DataIQ reads that data and presents it as live dashboards, trends and exception alerts, so management sees what deserves attention now instead of assembling reports after the fact.

What makes POS Highway different from other point of sale providers?

Depth in retail and wholesale together. Many point of sale systems handle counter sales well but treat account customers as an afterthought, so contract pricing, credit limits, sales orders, statements and receivables end up in spreadsheets. POS Highway delivers all of it in one cloud system on Microsoft Azure, adds DataIQ AI dashboards for live margin and performance visibility, and handles implementation, data migration, training and ongoing support with our own team.

Start the conversation

Ready to Take Control of Your
Business?

Talk with POS Highway about your retail, wholesale, inventory, customer account, ecommerce, A/R, multi-location and reporting requirements.

Schedule a Discovery Call